Normalize Period

Since creating the feminine care category over 100 years ago, women have inspired our innovation and advertising and remain at the forefront of everything we do. U by Kotex^® believes NOTHING should get in the way of a woman’s progress, especially not her period or the negative perceptions around periods.

It's that belief that has inspired our products, our bold advertising, our mission to remove period stigmas and our commitment to eliminate period poverty for women in need.